Question 1

What is AI visibility tracking?

Accepted Answer

It is the practice of measuring whether AI search engines cite and recommend your site when people ask questions in your category. Instead of checking rankings on a results page, you send the questions your buyers actually ask to ChatGPT, Perplexity, Google AI Overviews, Gemini and Claude, and record whether your domain appears in the answer, in what position, and alongside which competitors.

Question 2

How is this different from tools that only track visibility?

Accepted Answer

Most platforms in this category stop at measurement — they hand you a dashboard and leave you to work out what to do about it. Here, citation gap analysis identifies the specific prompts you are missing from, and the article pipeline researches, writes, fact-checks and publishes content aimed at those gaps. The next tracking run tells you whether it worked. Measurement, action and verification live in one place.

Question 3

Which AI engines do you track?

Accepted Answer

Five: Perplexity, ChatGPT with web search, Google AI Overviews, Gemini and Claude. Every paid plan includes all five; the Free plan covers Perplexity. No per-engine add-ons and no engine locked behind a higher tier.

Question 4

How is Visibility Score calculated?

Accepted Answer

It is the share of your tracked prompts where an engine cited your domain. If you track 10 prompts and your domain appears in 6 answers, your score is 60%. It is calculated per engine and in aggregate, so you can see where you are strong and where you are absent.

Question 5

Where do the prompts come from?

Accepted Answer

You define them, and we run them against the engines on a schedule. It is worth knowing that nobody in this category sees what people actually type into ChatGPT — the AI providers do not publish it. Tools advertising hundreds of millions of prompts assemble their libraries from search data such as Google’s People Also Ask and their own keyword databases, then run those prompts against the engines exactly as we do. Bigger library, broader category picture; your list, the questions that decide your deals.

Question 6

Can I try it free?

Accepted Answer

Yes. The Free plan includes 15 queries a month, 5 prompts and the Perplexity engine, with no payment details required. It exists so you can see where you stand before deciding whether this is worth paying for.

Question 7

How long after publishing does AI start citing the page?

Accepted Answer

Crawling speed differs by engine: Perplexity searches the live web on every question and can pick up a new page within days, ChatGPT Search reads Bing’s index and usually takes one to three weeks, and Google AI Overviews follows Google’s normal indexing pace of roughly four to eight weeks. Being crawled is only half of it — the engine still has to prefer your answer to a competitor’s. Treat any fixed guarantee of citation with suspicion.

Question 8

Why do ChatGPT and Perplexity not cite me?

Accepted Answer

Usually one of four reasons: your content does not directly answer the question being asked; you lack topical authority on that subject; there are technical barriers such as blocked crawlers or thin, unstructured pages; or a competitor simply covers the topic better. Gap analysis is the part that tells you which of the four applies to each prompt, rather than leaving you to guess.

Question 9

What is the difference between SEO and GEO?

Accepted Answer

Classic SEO competes for a position in a list of links. GEO — generative engine optimization, sometimes called AEO — competes to be named inside the answer itself. They overlap: strong SEO fundamentals help AI visibility, and both reward genuine expertise. But they measure different things, and a page can rank well in Google while being invisible in every AI answer about the same topic.

Question 10

Do you track more than one country or language?

Accepted Answer

Tracking runs in the language you configure, which matters because AI answers differ by market. Multi-market coverage is expanding — if a specific language or country is a requirement for you, ask before you buy so you get a straight answer rather than a surprise.

Find out what AI says about you — and change it

Track your brand across ChatGPT, Perplexity, Google AI Overviews, Gemini and Claude.

The traffic you are losing does not show up in analytics

Measuring is where most tools stop. It is where this one starts.

Measure

Find the gap

Publish

Measure again

Five engines. Every paid plan. No add-ons.

ChatGPT

Perplexity

Google AI Overviews

Gemini

Claude

Google organic rank comes free with it

What you get

Visibility Score and Share of Voice

Narrative Intelligence

Scheduled tracking and alerts

MCP server

Who this is for

In-house marketing teams

Agencies

SaaS and ecommerce

Pricing you can read without a sales call

Free

Starter

Pro

Agency

Common questions

You are already being described by AI. The question is how.